| 1 | IPL 2008-2017: Sony Pictures Networks (SPN) Era First Decade of IPL Broadcasting The inaugural IPL media rights were awarded to Sony Pictures Networks for the 2008-2017 decade. This marked the beginning of the IPL's broadcasting journey with a consolidated 10-year contract covering domestic television rights across the Indian subcontinent. | 2008-2017 | Sony Max,Sony Six,Sony ESPN | 10 years | ₹8,200 crore (US$1.03 billion) |
| 2 | IPL 2010-2017: Google YouTube Digital Rights First Live Sports Streaming on YouTube Google YouTube secured the digital streaming rights to broadcast IPL matches worldwide (outside USA) from 2010 to 2017. This was YouTube's first foray into live professional sports broadcasting, marking a historic moment in digital sports media. | 2010-2017 | — | — | — |
| 3 | IPL 2018-2022: Star India Consolidated Rights Major Rights Consolidation Star India (later Disney+) acquired the global media rights to the IPL starting from 2018 season under a five-year contract valued at ₹163.475 billion (US$2.55 billion). This was a 158% increase from Sony's deal and the most expensive broadcast rights deal in cricket history at that time. | 2018-2022 | Star Sports 1,Star Sports HD,Disney+ Hotstar | 5 years | ₹163.475 billion (US$2.55 billion) |
| 4 | IPL 2023-2027: Segmented Auction - Record ₹48,390 Crore First Digital Rights Exceed TV Rights The IPL's media rights for 2023-2027 were auctioned for ₹48,390.5 crore (US$6.2 billion) across four packages. This marked the first time digital rights exceeded TV rights value in Indian sports broadcasting, a 196% increase from the previous cycle. | 2023-2027 | — | 5 years | ₹48,390.5 crore (US$6.2 billion) |
| 5 | Package A: Disney Star - Domestic Television Rights IPL 2023-2027 TV Broadcasting Disney Star retained Indian television rights for ₹23,575 crore (₹57.5 crore per game), continuing their broadcast legacy. Star Sports channels broadcast across India with multiple language feeds. | 2023-2027 | Star Sports 1,Star Sports HD,Star Sports Select,Star Utsav Movies | — | ₹23,575 crore |
| 6 | Packages B & C: Viacom18 - Domestic Digital Rights IPL 2023-2027 Digital Streaming Viacom18 acquired exclusive digital streaming rights (Package B+C) for ₹23,758 crore, with JioCinema offering free streaming of all IPL matches. This was the first time a digital platform won IPL rights exclusively and simultaneously offered free streaming. | 2023-2027 | — | — | ₹23,758 crore |
| 7 | Package D: Viacom18 & Times Internet - International Rights IPL 2023-2027 Global Broadcasting International rights were divided across regions: Viacom18 secured Australia, New Zealand, UK, and South Africa rights, while Times Internet bagged Middle East (₹205 crore) and USA (₹258 crore). | 2023-2027 | — | — | ₹1,300+ crore |
| 8 | IPL 2025-2027: JioStar Merger - Unified Broadcasting Disney + Reliance Industries Merger In November 2024, Disney and Reliance Industries merged their Indian media operations into JioStar (₹70,352 crore / US$8.5 billion merger). Starting from IPL 2025, JioHotstar handles digital streaming while Star Sports handles television broadcasting through the unified JioStar platform. | 2025-2027 | — | — | — |
| 9 | IPL Media Rights Growth Trajectory Evolution from 2008 to 2026 The IPL media rights have shown extraordinary growth over 18 years, with values increasing nearly 6x from the inaugural deal. This reflects the league's transformation into one of the world's most valuable sporting properties. | — | — | — | — |
| 10 | IPL Media Rights vs Global Comparisons IPL's Standing in World Sports IPL matches are now worth ₹118.02 crore (US$15.11 million) each, making it the 2nd most valuable per-match media rights globally, ahead of Premier League (US$11.34 million per match) and only behind NFL (US$35 million per match). | — | — | — | — |
| 11 | Future IPL Media Rights Projection (2028-2032) Expected Plateau at ₹5.4 Billion Media Partners Asia report projects the 2028-32 IPL media rights cycle will stabilize around US$5.4 billion (matching current 2023-27 value), representing a 13% per-match decline from ₹13.2 million to ₹11.5 million due to expanded 94-match format. | — | — | — | — |